Two San Francisco Startups are out to Makeover your Closet

Stitch Fix Fashion stylists aren’t just for the world’s elite. Yes, you do hear about celebrities and their go-to girls, red carpet placement and the drama therein, but the truth is, normal people use stylists, too. A new slew of startups is working to connect shoppers who either don’t have the time to head out to the stores or just can’t pinpoint their personal style with eager and talented stylists either in their area or within the company. Two of

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Monday Muse: Herv© L©ger Goes Grunge For Fall 2016

H©rve L©ger Fall 2016 Every season, the fashion press waits to see exactly how Max and Lubov Azria will tweak the bandage dresses at Herv© L©ger. Since 1998, they’ve been at the helm of the Parisian brand and brought those bandages to the red carpet on celebs that run the gamut from Taylor Swift and Caitlyn Jenner to Rihanna and Laverne Cox. It’s transcended being a dress women wear on a night out, the brand has become a firebrand for femininity.

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The Mus©e Christian Dior Celebrates Fashion and Photography with Dior: The Legendary Images

Mus©e Christian Dior Mus©e Christian Dior Monsieur Christian Dior, who revolutionized fashion with his New Look, didn’t grow up in Paris, surrounded by chic women and high fashion. Instead, some people forget that he called the French coast home. More specifically, Normandy. Today, his childhood home has been transformed into the Mus©e Christian Dior, which just unveiled the its latest exhibition celebrating the legendary designer. Dior: The Legendary Images, focuses on garments and photographs from 1940 to today. The exhibition,

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SoCal’s Vans Teams Up with Liberty Art Fabrics for a Summer Collab

Vans x Liberty Art Fabrics Taylor Swift might have her own line with Keds, but we think that she’d stray for these perfect summer kicks that come courtesy Vans and Liberty Art Fabrics. The Transatlantic collaboration (the third for the companies) is the perfect choice for those girls, like Swift, who are fans of the sneakers with dresses look. But even if you’re more about skateboards than summer flings, these shoes are a great way to update your staples with

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Monday Muse: Vintage Treasures Inspire Pam & Gela Fall 2015

Pam & Gela Fall 2015 Say what you want about Pam & Gela. They don’t push the fashion envelope forward? They’re too commercial? They’ll laugh it all off, leaving a wake of rhinestones and fringe in their wedge-soled footsteps. Why? Because the clothes they make are selling, and girls €” celebs and real shoppers alike €” are all buying into the world of L.A. bohemia that the brand stands for. This season, the contemporary line has tapping into the thrill

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Phillip Lim’s Jean-ius Denim Collection

3.1 Phillip Lim denim collection Designer denim has gotten out of hand — what started out as higher-than-average prices has skyrocketed into $300 and even $400 for a pair of jeans if you’re looking for the latest and greatest. Designer Phillip Lim’s got a cheeky release for all those denimheads obsessed with indigo: he’s done an entire collection in denim, bringing new meaning to the term designer denim and giving his loyal fans one more reason to swipe their credit cards

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H&M’s Sister Brand COS Launches U.S. E-Commerce

COS Spring 2014 If you’ve been waiting with bated breath for COS (short for Collection of Style) to open its doors in L.A. or NY, you can get a little bit of a reprieve with the brand’s latest announcement: E-Commerce is now live. So make some room in your closet for some sleek, sophisticated pieces from H&M’s sister brand, because the once-elusive label is ready to make its stateside debut. COS Spring 2014 Beloved by fashion editors and style bloggers

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SF-Based Vida Connects Art, Fashion and Commerce

Vida Scarves The fashion world is obsessed with art. See, for example, how street style photogs flock to Art Basel and how designers are constantly referencing artists (Warhol, etc.) as inspiration for their collections. But San Francisco startup Vida is combining the two in a new way: the brand is giving artists the chance to create scarves and more and sell them directly to consumers. And while yes, it’s not as if you’ll be getting a Picasso, Vida’s strategy is to

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Anton­ Gaudi Inspires Herv© L©ger Fall 2015

Herv© L©ger by Max Azria Fall 2015 While BCBG Max Azria took a detour to the continent for fall, the designer’s work for Herv© L©ger took a more specific slant. Where Barcelona’s spirit, style and sumptuous colors inspired the layered looks and bohemian-tinged dresses that walked at BCBG, it’s harder to give bandage dresses and body con the same multi-layered gauzes and hand painted details. So instead of focusing on Barcelona itself, Azria focused his well-trained eye on the work

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Lighten Up Your Denim With These Cool Blue Picks

Dark, inky blue denim has its place, but sometimes we reach a little bit of indigo fatigue and need to lighten things up a bit. That’s why we’re prepping for the seasonal change (it’ll happen soon, we promise!) by stocking up on a few faded blues. Sure, you can swap out your jeans for a lighter wash or something with some distressing, but try to go bold with a denim shoe or a quilted bag that’ll only look better once

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